Product videos that sell
73% of consumers are more likely to buy a product after watching a video. A professional product video isn't a luxury — it's an investment that pays for itself.
Why product video works
What makes a product video effective?
A great product video does more than simply showcase your product. It tells a story and solves a problem.
Focus on the customer — Not the features, but the benefits to the user take centre stage.
The first 3 seconds — You have 3 seconds to capture attention. We know how.
Call-to-action — Every video ends with a clear next step.
Platform-ready — From YouTube to TikTok, from webshop to trade show. One shoot day, all formats.
Types of product video
From explainer video to commercial
Explainer video
Show how your product works. Ideal for complex products or new features.
Lifestyle film
A lifestyle video that captures the experience around your product. Perfect for branding.
E-commerce video
360° product showcase for webshops. Increases conversion by an average of 80%.
Unboxing video
The first impression, captured on film. Popular on YouTube and social media.
Watch an example
Product video for an innovative product
Our process
From idea to impact in 5 steps
Strategy consultation
We discuss your product, target audience and goals. What should the video achieve?
Concept & storyboard
We develop a creative concept and storyboard for your approval.
Production
Professional on-location filming with 4K equipment. We come to you.
Editing & animation
Editing, motion graphics, music and voice-over where required.
Delivery
All formats for web, social and presentations. Ready to publish.
What our clients say
Guide prices
How much does a product video cost?
Basic
Simple product video
- ✓Half-day shoot on location
- ✓4K filming
- ✓4–6 hours of editing
- ✓Royalty-free music
- ✓1 final video (30–60 sec)
- ✓2 rounds of revisions
Professional
Complete product video
- ✓Full shoot day
- ✓Studio or on location
- ✓Motion graphics
- ✓1 day of editing
- ✓Multiple formats
- ✓3 rounds of revisions
Premium
High-end production
- ✓Multiple shoot days
- ✓Actors/models
- ✓Professional voice-over
- ✓Extensive animations
- ✓All social formats
- ✓Unlimited revisions
The ROI of a product video
In 2026, consumers are more discerning than ever. Before making a purchase or a B2B investment, people want to know exactly how a product works and what value it offers. A product video removes that doubt. Recent data shows that 73% of consumers are more likely to make a purchase after watching a video in which the product is demonstrated.
A product video also leads to significantly fewer returns and customer service enquiries. Because customer expectations are better managed, buyers know exactly what they're getting. A one-off investment in a professional product video therefore often pays for itself within just a few months.
Different types of product video
- The Demo Video: A hands-on demonstration of the product's features. Perfect for complex technical products or software (SaaS).
- The Lifestyle Video: Shows the product in its natural environment. Ideal for consumer products, clothing and outdoor gear. The focus here is on feeling and emotion.
- The Unboxing Video: Hugely popular on e-commerce platforms and social media. Gives viewers the sensation of unwrapping the product themselves.
Frequently asked questions
Ready to make your product shine?
Book a free strategy consultation. We'll discuss your product, target audience and goals — and give you honest, straightforward advice.
Book your free consultation